Why was IDA created?
IDA was designed for next-gen BI. This technology enhances human intelligence for real-time deep dive study and inquiry, beyond traditional data analytics platforms.
200+
Corporate Clients
30
Over 30 years in business
100+
Employees Globally
3
3 Offices
70
70% of our team Have been at RTL for 15 years
Our History
Our team had a humble start before IDA
Our Story
Our History (Heart)
Intuitive Data Analytics (IDA) is a spin-off of RT Lawrence Corporation (RTL): in essence, we are not a new kid on the block. RTL started over 30 years ago. Just two individuals sharing one idea in a 75 sq ft. office space with a shared desk and 2 chairs in sunny California. Since then, RTL, has organically grown to a company with over 85 staff members, many of whom been together for over 20 years.
We broke off to create a brand-new company, and IDA was born. IDA, under the incubator model, was started with 25 of the best visionaries, innovation strategists, engineers, and designers. This business model of melding two companies together unlocked innovation and fresh, unbridled ideas with proven business success.
What We Believe
At Intuitive Data Analytics, relationships come first. We believe in customer loving-us-ness — earning trust through meaningful partnerships, long-term commitment, and a genuine investment in helping our customers succeed every step of the way.
Our Mission Statement
“Our mission is to improve the living standards by increasing productivity.” We do this by building affordable clever automation and delivering automated leveraged services.
What We Stand For (Soul)
Integrity Ethics
We build transparency, honesty, and responsibility into everything we do, adhering to the highest standards of integrity and ethical behavior. We employ best practices to protect data and adhere to all regulatory guidelines while ensuring easy access to the data and insights to power your business.
Accountability
Accountability is core to our approach. We take responsibility for our actions and performance, and dedicate ourselves to providing exceptional support and guidance, so you can confidently navigate the world of data analytics.
Genuine Friendship
We believe in fostering genuine friendships with our clients. Our team members are approachable and committed to understanding your unique needs. Open communication and collaboration create shared success and lead to friendships that produce lasting partnerships.
Down to Earth
Despite our cutting-edge solutions and innovative approach, you will find us down-to-earth. We work hard to simplify complex concepts to make data analytics easier to use — regardless of your level of technical expertise. You can ask us anything and we’ll give you an honest answer.
Dedication
Our team is passionate about what we do and we are dedicated to continuously improving our data analytics platform and the services we provide. We are committed to staying at the leading edge of technology and creating innovative solutions to serve you better.
Equality
IDA is an inclusive environment. Our diverse workforce represents a cross-section of cultures, which helps fuel our innovation and our product reflects that. Our data analytics solutions are designed to be accessible and easy to use for those with diverse backgrounds and varying skill levels.
Caring & Compassion
We want our business relationships to be more than transactional. We genuinely care about the success of our clients and approach each interaction with empathy. We will always go the extra mile to be supportive and help you realize your goals.
Sustainability
We are committed to sustainability and minimizing our environmental impact. IDA is designed with energy-efficient practices to reduce our carbon footprint and promote responsible resource use throughout our operation.
Meet Our Team
Meet the leadership team behind the leader in IDA
LARRY
INNOVATION STRATEGIST (25+ Years)
CRISTINA
MARKETER EXTRAORDINAIRE (25+ Years)
MARCELO
SR. TECHNOLOGIST (20+ Years)
RAFAEL
GLOBAL SALES LEADER
PATRICIA
IMPLEMENTAION GURU (20+ Years)
RAVI
CHIEF CREATOR (25+ Years)
What Makes Us Different (Mind)
Best Of Innovation
We want to change the world. IDA was designed to be human centric innovation which blends real business problems with psychology + leading edge technology blended into one.
We approach problems in a clever way, that means phonetically focus on what people say, how people think and work, and cleverly use innovation to build up that dream. We develop, “Why didn’t I think of that” inventive solutions.
Client Philosophy
All our efforts are pointless unless we stay anchored and pursue 100% customer loving-us-less. That translates to being there for our clients and thinking one step ahead of them to ensure their success. Our clients come first. We earnestly work to win your hearts with clever technology and unparalleled support and service.
Management Continuity
IDA’s team of 25 is not simply a bunch of techies and brains without real life implementation experience. IDA paired with RTL’s decades of implementation success; we bring innovation, and b2b experience to our client partners which translates to optimized success.
Why was IDA created?
IDA was designed for next-gen BI. This technology enhances human intelligence for real-time deep dive study and inquiry, beyond traditional data analytics platforms.
Company Fact Section
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Explore more from IDA
Intuitive Data Analytics Unveils Revolutionary Business Intelligence Features to Its No-Code BI Platform at the Ai4 Conference in Las Vegas, NV.
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